Why You Should Spend More on Sales & Marketing

Excellent article by a friend of mine on why you must increase sales and marketing spend in a recession.

http://exigent-uk.blogspot.com/2009/01/why-you-must-increase-marketing-in.html

Persistence v's Desperation

I did a radio interview the other day about how Barack Obama kept asking his future wife for a date until she said ‘yes’. In his case persistence paid off. The issues are how often should you ask and many times.

Men need to read the signs that say she’s maybe interested or she’s not. Women have 52 come-on signals and, while I’m not going to list them here, touch is one of the classics. Guys, if she touches you it means you’re OK and the more she touches the more OK you are. If she doesn’t touch it usually means that she’s not interested in you at all.

As for how often, the answer is not to pester her. If you repeatedly ask in a short space of time, you’re come across as being desperate. And nobody wants to be involves with someone who is desperate.

Speaking on Body Language

Tomorrow (Tuesday 11 March) I'm speaking at a meeting of the association of European Management Assistants in Manchester. This is the professional body for Personal Assistants and Management Assistants, to find out more about EUMA visit their website at www.euma.org/unitedkingdom

The title of my talk is "Body Language for Sparkling Presentations" and you can download an outline at www.spalton.co.uk/talks/speakers-body-language.pdf

For those that attended, I hope you enjoyed it and learnt how to be a better presenter. If you want to know more about my talks and workshops on body language, please email me.

Building Rapport

Last night I spoke for half an hour to a group of business women at the Living Room, a bar and restaurant, in Birmingham.

The topic was "body language to build rapport and get your own way" and the title of my talk was Flirt Your Way To The Top. Afterwards I stayed around for a meal and drink, and to answer individual questions from some of the women in the audience.

If you want to know more about flirting go to www.thedatingdoctor.co.uk/flirt

A Morning of Radio Interviews

Last Tuesday I spent the morning in a sound studio in London. Over a period of four hours I did 16 radio interviews for Galaxy, the chocolate people. The occasion was the launch of Mistletoe Kisses, a new sensuous chocolate for women.

It was great fun, but hard work.

You might even had heard one by now!

Tame Your Fear of Networking

On Wednesday the 24 October I'm running a two-hour workshop for Spice London called "Tame Your Fear of Networking".

If you want to download the notes from the workshop, click here.

You might also like to read my article on Power Networking.

Enjoy!

Know When You're Being Had

A couple of weeks ago I ran a two-hour workshop for a group of investment bankers. The title was "The Body Never Lies" and the purpose was to help them understand when they were being spun a yarn. We covered...

• The underlying meaning of the 15 basic standing and sitting postures, as well as hand and facial gestures.

• The significance of personal space and the best place to sit in a room.

• The 48 common signs that people unconsciously exhibit when they are trying to deceive.

• Four basic strategies and 25 tactics to expose lies and half-truths.

Email or phone me if you want to know more.